How are a person’s judgments affected by the way choices are framed? Give an example of a choice framed in terms of gains and an example of a choice framed in terms of losses. Which decision-making strategy is likely to be used in each case? Why?
How are a person’s judgments affected by the way choices are framed? Give an example of a choice framed in terms of gains and an example of a choice framed in terms of losses. Which decision-making strategy is likely to be used in each case? Why?